Press Release

Maximilian Biesenbach Appointed to Simon-Kucher’s Board

Cologne, March 21 – Simon-Kucher, the global strategy and marketing consultancy, recently elected Maximilian Biesenbach, a Cologne-based Partner in Simon-Kucher’s Financial Services sector, to its Board. 

Biesenbach, who became a Partner in January 2018 after joining Simon-Kucher in January 2014, specializes in advising leading online brokers, private banks, asset managers, and B2B infrastructure providers on product offering, pricing, and sales strategies. His extensive project experience across all major financial hubs alongside a robust client network across Europe position him as a strategic leader within the organization.

Before joining Simon-Kucher, Biesenbach was at Deloitte Consulting in Zurich, focusing on pricing, profitability management, and post merger integration topics. He holds a Master’s in Accounting and Finance from the University of St. Gallen, a CEMS Master’s in International Management, and is a Chartered Financial Analyst (CFA) charterholder since 2014.

The nine-member Board, representing different offices and countries, signifies Simon-Kucher's emphasis on people and culture, aiming to drive strategic direction, global expansion, and inclusive leadership. The 2024 Board members include co-CEOs Andreas von der Gathen (Bonn) and Mark Billige (London), along with Allison Dupuy (Boston), Bhavin Manjee (New York/Toronto), Dimitris Hiotis (London), Eddie Hartman (San Francisco), Maximilian Biesenbach (Cologne), Omar Ahmad (Copenhagen), and Robert Dumitrescu (New York).

About Simon-Kucher

Simon-Kucher is a global consultancy with more than 2,000 employees in 30 countries. Our sole focus is on unlocking better growth that drives measurable revenue and profit for our clients. We achieve this by optimizing every lever of their commercial strategy – product, price, innovation, marketing, and sales – based on deep insights into what customers want and value. With nearly 40 years of experience in monetization topics of all kinds, we are regarded as the world’s leading pricing and growth specialist.


For further information please contact: 
Birte Jung

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