Global Automotive Study 2023 report

Global Automotive Study

Defining the next phase of the auto industry

The past few years have brought significant technological advancements to the automotive industry. These new developments are pushing the boundaries of vehicle electrification and connectivity, and autonomous cars. But how have customer sentiments changed? Are drivers really embracing the new technologies?

We surveyed more than 8,000 car buyers from 20 countries for our annual automotive study. The results showed 5 key trends to look out for throughout 2023 and beyond.

Following these automotive trends closely can help automotive manufacturers, dealerships, and related stakeholders understand how to stay in the fast lane. But there’s still more to explore.

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