consumer goods manufacturers
COVID-19 Changed Shopping Behaviors: How Consumer Goods Manufacturers can Capitalize on it

During the course of the COVID-19 pandemic, and due to its surrounding circumstances, consumer behavior has drastically changed.

| Blog | Consumer Customer, Product & Market Strategy
A Day in the Life of Director Michał Zimiński in Warsaw

Michał Zimiński, rose from Associate Consultant to Director at Simon-Kucher in just a matter of years.

| People & Stories
Putting Pen to Paper: Our favorite closing techniques

Tune in as our expert, Peter Harms, share his insights on closing techniques and how they can be used to increase your conversion rates and accelerate your sales cycle.

| Press Release
Study: Untapped demand for mobility offerings as travellers demand more flexibility

Pandemic-influenced shifts in behaviour and priorities have significant impact on mobility offerings.

| Press Release
electric vehicle marketing
Chinese OEMs: A New Level of Electric Vehicle Marketing and Sales Strategies

As a record-number of people shop online, even the automotive market finds itself in need to adapt.

| Blog | Automotive Commercial Strategy & Pricing Consulting
global remittance flows
Global Remittance Flows: Strategies for Transfer Operators

How to build strategies and create value for money for transfer operators during times of change.

| Blog | Financial Services Fintech & Payments Commercial Strategy & Pricing Consulting
develop loyalty
Four Questions for Rosalind Hunter on Developing Loyalty

In the digital era, savvy consumers can very easily compare brands and their price points, making it that much more difficult to drive loyalty.

| Blog | Consumer Customer, Product & Market Strategy
Global Office Tour: Working at Simon-Kucher’s Tokyo Office

Through neon-lit streets, charming cobblestone alleys, and past a seemingly endless variety of restaurants, resides our Tokyo office.

| People & Stories
New York cracks down on bank overdraft fees. Will OCC, CFPB follow?

A new law in New York that’s designed to curb bank overdraft fees may not have much muscle on its own, but some observers believe it could be a harbinger of broader reform.

| Press Release
Wellbeing at Simon-Kucher: Meditate with HeadSpace

Mental wellbeing is crucial to be able to perform our best at work and maintain a healthy work-life balance.

| People & Stories
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