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"Why not bundle some kind of overdraft protection alternative product, for example, a credit line, as part of the monthly fee for a checking account?" suggests Wei Ke, behavioral psychologist and partner at Simon Kucher in New York.
During the last months, healthcare providers experienced an increasing pressure to cut costs.
Financial technology companies (fintechs) continue to revolutionize the sector, but far too many new products and ventures fail at launch.
In the digital era, it is much easier for consumers to compare prices across different brands and products from all over the world.
The global pricing specialist issues warning as inflation pressure builds.
The Revenge Traveler is here to stay: 45 percent of travelers now fall into the “revenge travel” segment (up from 10 percent at the end 2020) with plans to increase their travel spending in 2021 – and elevated travel budgets aren’t expected to go away anytime soon.
The medtech industry is facing less price pressure and developed a better understanding of pricing as growth leverage.
Chinese automakers dominate the EV market at home, outflanking established players.
Companies around the world are feeling the impact of the COVID-19 crisis.
Feeling exhausted despite just sitting at your desk all day?
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