What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

Trending Topics

Automotive Study
Better Health
Global Pricing Study 2025
Tariffs, pricing, and power
Better Growth in Retail and SME Banking
Travel trends for 2025
40 years of Better Growth in industrials
Better Growth
AI agents
Oct 27, 2025 | Blog

How AI agents will revolutionize your CX

six myths
Oct 07, 2025 | Blog

AI Implementation: 6 Myths Killing ROI

banner
| Case Study

Growth strategy and sales transformation for a €2B+ industrials organization

Industrials
Data is electricity
Sep 29, 2025 | Blog

AI strategy: Why data is the electricity of the 21st century

A large number of rolled steel coils stacked in rows inside an industrial warehouse.
Sep 11, 2025 | Blog

GenAI use cases for B2B commercial growth

Industrials
ai strategy blog
Aug 27, 2025 | Blog

Building an AI strategy: From hype cycle to real-world impact

Software, Internet & Technology
GenAI training
Jul 22, 2025 | Blog

Why your team needs GenAI training now

growth hacking
Jul 09, 2025 | Blog

Growth hacking with the world's leading growth experts

Software, Internet & Technology
Revenue marketing
Jun 24, 2025 | Blog

Revenue marketing: Precision beats headcount

Data transformation
Jun 24, 2025 | Blog

Unlock growth with data transformation services

AI In the travel industry
May 14, 2025 | Blog

AI in the travel industry

Travel, Tourism & Leisure
unleash your digital
Apr 10, 2025 | Perspective | Document

Unleash your digital power

Digital Health & Health IT Technology, Media & Telecom
legacy
Mar 20, 2025 | Blog

Leveraging leadership, legacy and AI

Technology, Media & Telecom
Big deal pricing for industrial B2B companies
Feb 03, 2025 | Blog

Big deal pricing for industrial B2B companies

elevate
| Case Study

Growth hacking and product optimization for a German regional bank

Banking
growthhacking
| Case Study

Growth hacking for a large retail bank

Banking
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