UNLOCKING THE METAVERSE & WEB3

Building sustainable growth in a digital world

Download brochure

What is the METAVERSE?

The metaverse has the potential to change the way the world and society operates. From a commercial perspective, the metaverse will create new products, new business models, and new sales, marketing, and monetization approaches. It will extend how we engage with consumers, enhance how we conduct business between companies and redefine how we build brands.

It will evolve how we create sustainable growth for our businesses.

Download brochure
metaverse
 

PAINTING A CLEARER PICTURE OF THE METAVERSE

What is it & how did we get here?
The metaverse will be an evolved version of the internet. One that is a social and immersive real-time blend of our physical and digital lives.

Download brochure
brochure

CREATING SUSTAINABLE GROWTH IN THE METAVERSE

Where are we headed?
The commercial opportunities created by the metaverse and the underlying technologies are significant, both short and long-term.

Download brochure

UNLOCKING THE RIGHT OPPORTUNITIES FOR INNOVATION

How do we get started?
Companies should start exploring and implementing the building blocks for a metaverse strategy today.

Download brochure

GENERATING GROWTH IN A PHYGITAL WORLD

Let’s grow together
Simon-Kucher is uniquely equipped to support companies across the entire spectrum of metaverse growth opportunities.

Download brochure

Our latest
METAVERSE SPOTLIGHTS

See all

Rewarding customer loyalty with tokenized bank loyalty program
The Brazilian neobank is implementing a new customer loyalty program to reward, retain, and attract customers.
Read more
Virtual metaverse spaces to enhance sales channel extensions
Brands are continuing to explore the metaverse. As innovative projects are being brought to life, many companies are also exploring potentially new and innovative sales and marketing that the metaverse enables.
Read more
Selling cars with virtual dealerships and AI: Fiat’s Metaverse Store
Virtual dealerships: A way to connect with customers in a more immersive and convenient buying experience?
Read more
How a Web3 platform is revolutionizing a global brand
Nike is taking a major step forward in the world of Web3 and digital fashion with the launch of its standalone platform, .SWOOSH.
Read more
How Starbucks is using Web3 to create the ultimate loyalty program
Starbucks is building on their strong foundation in loyalty programs with the introduction of Starbucks Odyssey.
Read more
Metaverse interoperability: Avatars trailblaze new business model
In our brochure “Unlocking the metaverse” we describe (among other things) our vision of the metaverse and the key characteristics it’s built upon.
Read more
Bridging the gap between physical and virtual fashion
An expected increase in metaverse usage coupled with more advanced VR environments and virtual avatar creation has driven many brands to explore the sale of virtual goods. A prime example is Parallel by Tommy Hilfiger.
Read more

WE SUPPORT YOUR GROWTH

Strategy Sales Marketing Monetization

Dynamic metaverse strategies

As commercial business models evolve, players need to strategically link metaverse opportunities to their overall corporate vision and brand identity. Simon-Kucher…

  • Develops holistic corporate metaverse and Web3 strategies
  • Creates metaverse business model designs and go-to-market plans
  • Defines use-cases and prioritization tactics
  • Designs ecosystems and manages virtual innovation
Contact us to find out more

WE SUPPORT YOUR GROWTH

Strategy Sales Marketing  Monetization

Integrated metaverse sales

New routes-to-customer will change traditional sales approaches, creating new sales models and channels both for existing (physical and digital) as well as future virtual offerings. Simon-Kucher…

  • Creates customer segmentations and virtual territory designs
  • Integrates virtual sales approaches into omni-channel strategies
  • Empowers digital sales forces to drive sales of existing products
  • Defines token launch, sales and distribution mechanisms
Contact us to find out more

WE SUPPORT YOUR GROWTH

Strategy Sales Marketing  Monetization

Immersive Metaverse Marketing

Identifying new communication channels, driving immersive brand-building and personalized digital advertising initiatives will be critical to tapping into new markets. Simon-Kucher…

  • Develops your in-metaverse algorithmic promotion management
  • Creates engaged, effective communities and marketing approaches
  • Designs tokenized loyalty programs that deliver at scale
  • Optimizes virtual customer journey and drives marketing-mix effectiveness
Contact us to find out more

WE SUPPORT YOUR GROWTH

Strategy Sales Marketing  Monetization

Innovative metaverse monetization

As digital tokenization increases, clarity on how value can be created and captured is fundamental to unlocking growth in existing and emerging business models. Simon-Kucher…

  • Creates AI-based dynamic pricing tools to fuel growth
  • Builds revenue models for metaverse innovations and virtual goods
  • Designs platform tokenomics to maximize value creation and capture
  • Develops customized disintermediation pricing strategies
Contact us to find out more
 

Stay up-to-date with
FURTHER INSIGHTS

See all

Web3 loyalty programs: How digital ownership will help build long-lasting customer relationships
In today’s fast-paced and highly competitive marketplace, brands are facing a constant battle to acquire and retain customers.
Read more
Crypto Market Crash: Debunking Myths and Forging a Plan
The collapse of cryptocurrency markets has wounded crypto firms, dulled interest among traditional banks and wealth managers in developing crypto-based products and services and has encouraged regulators to re-evaluate whether crypto is a suitable option for retail investors.
Read more
Insurance trends in the metaverse
The metaverse and its underlying technologies offer significant commercial opportunities to drive growth for insurers in both the short and long term. Successfully laying the foundations for this growth requires clarity and flexibility across four commercial growth levers: strategy, sales, marketing, and monetization.
Read more
Fashion and designer NFTs: Why luxury brands can’t afford to miss out on this trend
NFTs – non-fungible tokens – are a huge trend in the digital and gaming industries.
Read more
Corporate Tokenization: The Quiet Revolution of Digital Commerce
The pace of technology adoption is constantly accelerating.
Read more
Contact us

Our experts are always happy to discuss your issue. Reach out, and we’ll connect you with a member of our team.

Contact us
Language
Search