Patrick is a Senior Director in Simon-Kucher's Cologne office and part of Simon-Kucher Elevate. He is currently leading Simon-Kucher’s global metaverse and web3 initiative and has more than 10 years experience in creating better growth for clients.
Patrick specializes in a broad range of commercial excellence topics from go-to-market strategies through (digital) business model development to offer and price model design. He has worked on and lead more than 100+ projects across all continents and for a variety of industry-leading B2C and B2B companies across the value-chain. He has led strategic growth initiatives for a variety of automotive, mobility and motorvehicle companies globally.
His work across the metaverse and web3 combines deep technological understanding (in VR/AR/XR, AI, Blockchain and web3, …) with strong commercial experience (i.e., strategy, monetization, sales & marketing). He is currently actively supporting companies in the assessment of future (metaverse) technology use-cases, the development of metaverse and web3 strategies as well as the creation and monetization of tokenized business models. He is a frequent speaker at international conferences and podcasts.
Before joining Simon-Kucher & Partners early 2014 Patrick studied International Business and Strategy & Innovation at Maastricht University and the National University of Singapore (NUS).
