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Tap into your full pricing potential
Get faster price updates, efficient workflows, and higher margins with Dynamica | Retail, our innovative retail pricing software. This highly scalable and customizable SaaS platform helps retail companies operationalize their pricing strategies and achieve financial goals while actively managing their price image.

Retail software built to operationalize your pricing strategy

Are you a pricing or category manager who needs faster, more automated price updates? Or on the revenue team and need an efficient workflow with in-app data validation and the ability to give feedback?
Then Dynamica | Retail has you covered. As an advanced retail pricing software, it combines nearly 40 years of Simon-Kucher’s consulting experience, data science and AI technology into one modern, scalable SaaS product – all of which is integrated, adapted, and exported with minimal effort to your IT and data management systems and teams.

Higher margins
Dynamica | Retail enables continuous improvement of your price image, helping you gain higher margins through item segmentation, strategic price setting, and central governance.
Efficient workflows
Our retail management software unlocks efficient workflows and easy-to-follow approval processes, including auto-approval options. This way your teams can work securely and focus on the essentials – customer centricity, price optimization, and sustainable growth.
Faster updates
Experience unmatched accuracy and speed with our automatic price updates. Our system offers automatic price generation, flexible data integration, and approval management options.

Why choose Dynamica | Retail?

Our powerful retail management software offers end-to-end pricing solutions tailored to your unique retail strategy. It simplifies the entire process from initial price setting to real-time impact assessment. With our retail software, clients can establish optimal and differentiated pricing strategies that drive profitability and sustainable growth.

Better flexibility and control

Maximize your revenue with our Dynamica | Retail pricing software, which offers optimal price recommendations per item and pricing zone. Our retail pricing software delivers precise and tailored price suggestions based on your price rules, with a KPI-driven dashboard and the ability to batch edit for quick and efficient management. Enable rule-based or AI-powered dynamic pricing with flexible adoption and immediate adjustment to the market.

Better promotion management

Plan, optimize, manage, and monitor promotional campaigns better with our retail management software. We streamline your promotion strategy by quickly organizing dates, items, and prices, enhancing team transparency, and improving efficiency through easy rescheduling. Tailor your promotion approach based on your pricing strategy to shape a holistic outlook of your revenue management.

Better simulation of pricing impact

Project precise volume and revenue impact for the next 12 months with our retail pricing software. Dynamica I Retail enables pricing excellence as it allows you to visualize the financial impact of pricing updates, taking into account price elasticities as well as your business’ growth. Improve your ability to forecast business outcomes by effectively managing key metrics and test scenarios.

Register for our upcoming retail webinar

Get in touch and unlock your revenue potential

jan Niggemann

Jan Niggemann

Head of Growth

Jan owns the global revenue function for SaaS products at Simon-Kucher Engine and has over 15 years of experience in leadership roles at enterprise software providers in the Price Management, Price Optimization and Business Intelligence category.

Rory Liu

Rory Liu

Head of Product

Rory has been with Simon-Kucher for more than 8 years, working for clients across industries in North America, Asia, and Europe. Rory leads the product team within Simon-Kucher Engine, developing and expanding Simon-Kucher’s SaaS portfolio.

Dr. Tobias Maria Guenter

Dr. Tobias Maria Guenter

Partner, Head of Retail, and Head of the Bonn office

From his numerous national and international projects, Tobias has considerable experience in developing retail-specific solutions for specialist topics in the areas of pricing, product offerings, marketing, promotions, customer journeys, and implementation.

Book a personalized demo

Receive a personalized, one-to-one demo with one of our team members who will guide you through the benefits of Dynamica | Retail.