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digitalization
Monetizing Digitalization in Industrials

The internet of things (IoT) is becoming an attractive business opportunity for industrial companies.

Feb 28, 2020 | Multimedia | Industrial Goods & Machinery
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Global Pricing Study 2019

Our Global Pricing Study 2019 revealed that most firms still widely underestimate price as the main profit driver. Find out more.

Feb 27, 2020 | Perspective | Report | Pricing Strategy & Revenue Management
service pricing strategies for nonprofit organizations
Tailored Service Pricing Strategies for Small Nonprofits

While the private sector has already made great strides in becoming more strategic in pricing, the social sector has a long way to go.

Feb 20, 2020 | Blog | Customer, Product & Market Strategy Pricing Strategy & Revenue Management
monetizing
Eight Best Practices for Monetizing the Software Buyer Journey

In today's digital and consumer-driven economy, the most successful software companies innovate not only their products, but also their overall packaging and pricing strategy.

Feb 19, 2020 | Multimedia | Software, Internet & Technology
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Five Key Technology Trends in 2020

Another year has passed and the world welcomes many new technological advancements and trends.

Jan 31, 2020 | Blog | Software, Internet & Technology Customer, Product & Market Strategy
OEM pricing strategy
Avoiding Price Pressure: 3 Tips to Negotiate Successfully With OEM Buying Centers

During negotiations with original equipment manufacturers (OEMs), automotive suppliers are under immense pressure to gain an edge over their competitors.

Jan 23, 2020 | Blog | Automotive Commercial Strategy & Pricing Consulting
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Unicorns: Up Close and Personal – LegalZoom

For the third part of our unicorn series, Partner Eddie Hartman met John Suh, the former CEO of LegalZoom.

Dec 5, 2019 | Multimedia | Software, Internet & Technology
black friday strategy
Black Friday Discount Strategy: 3 Takeaways for Retailers

Our recent survey reveals that many Black Friday and Cyber Monday sales volumes are just shifted, not gained.

Nov 28, 2019 | Blog | Consumer Retail Customer, Product & Market Strategy
Sustainable Fashion
Sustainable Fashion: Good for the Environment, Good for Business

“Going green” in fashion has been more of a niche trend in the past but has increasingly become mainstream in recent history.

Nov 14, 2019 | Blog | Consumer Fast-Moving Consumer Goods (FMCG) Customer, Product & Market Strategy
Dynamic Pricing
Is Dynamic Pricing Going Away?

Dynamic pricing allows businesses to rapidly adapt to shifts in supply and demand.

Nov 11, 2019 | Blog | Industrials Consumer Financial Services Technology, Media & Telecom Pricing Strategy & Revenue Management
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Who We Are

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Who we are

Simon-Kucher is a global consultancy firm with over 2,000 employees in 30+ countries focused on unlocking better growth that drives measurable revenue and profit for our clients.

With 40 years of experience in monetization topics of all kinds – we are regarded as the world’s leading pricing and growth specialist.

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Our sole focus is on unlocking better growth for our clients, increasing their long-term sales, value, and profit. We achieve this by optimizing every lever of their commercial strategy – product, price, innovation, marketing, and sales.

Enabled by deep science and digital capabilities, our projects increase our clients’ profitability by an average of 100 to 500 basis points.

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Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

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