This webinar focuses on the evolving landscape of healthcare in a post-COVID world and its profound impact on commercial decision-making. It delves into various topics relevant to the United States, the European Union, and the global healthcare industry as a whole.
Participants learn more about:
- Recent US trends, such as ongoing payer consolidation and expected implications of the recently introduced Inflation Reduction Act (IRA)
- Recent EU trends, such as increasing payer evidence requirements to ensure favorable HTA / P&MA decision making for future drug innovations
- The increasing importance of digital products and services for the healthcare industry
By attending this webinar, participants will gain a comprehensive understanding of the emerging healthcare trends and how they can effectively adapt their commercial decision-making processes to thrive in the evolving landscape.
This event is free of charge.