What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

Trending Topics

Unlocking potential with Revenue Growth Management
Better Market Access in Pharma
Future-proofing investment revenue models
Healthcare IT Trends Report 2024
Commercializing B2B sustainability
Lending Excellence: Unlocking growth for retail banking
Generative AI
Better Health
United States
travel trends blog image
Aug 07, 2023 | Blog

Macroeconomic headwinds sending US travel off course?

Consumer
Wearables
Aug 03, 2023 | Blog

Monetizing wearables: Unlock opportunity in a competitive market

Healthcare & Life Sciences Consumer Healthcare
Netherlands
logistics
Aug 03, 2023 | Perspective | Interview

Monetizing sustainability with PostNL

United States
Industrials Sustainability Blog Image
Aug 03, 2023 | Blog

US Industrials sector: Integrating sustainability into your growth plans

Industrials
hidden_champions_thumbnail.jpg
Book

Hidden Champions: Lessons from 500 of the World's Best Unknown Companies

Chemicals & Base Materials
Netherlands
clothing
Aug 01, 2023 | Perspective | Interview

Monetizing sustainability with C&A

United Kingdom
consumer
Aug 01, 2023 | Blog

UK Consumer Duty: Measuring, evidencing, and achieving fair value in pricing

Financial Services Banking
Netherlands
flower brands
Jul 30, 2023 | Perspective | Interview

Monetizing sustainability with Royal Flora Holland

insights_books_confessions_of_the_pricing_man_thumbnail.jpg
Book

Confessions of the Pricing Man – How Price Affects Everything

United States
residential builders blog image header
Jul 27, 2023 | Blog

Residential construction and building materials: End of 2023 outlook

Building Materials & Construction
Netherlands
electronics
Jul 27, 2023 | Perspective | Interview

Monetizing sustainability with Philips Domestic Appliances

banner
Jul 25, 2023 | Blog

How to build a product strategy that fuels growth

insurance
Jul 24, 2023 | Blog

Motivating insurance sales behavior: Are you leaving money on the table?

Insurance
Netherlands
retail
Jul 24, 2023 | Perspective | Interview

Monetizing sustainability with HEMA

generative AI
Jul 24, 2023 | Blog

Commercializing generative AI: How can you extract business value from ChatGPT and Co?

threads
Jul 21, 2023 | Blog

The new Twitter: Using Threads in your marketing mix

Software, Internet & Technology
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