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diagnostics revenue model
Diagnostics Revenue Model (R)evolution: How Dx Companies Master Strategy and Operations to Make Innovative Revenue Models a Success

Moving from transactional pricing to innovative revenue models has been a focal point of diagnostic companies in the last decade.

Nov 12, 2021 | Blog | Healthcare & Life Sciences Diagnostics Pricing Strategy & Revenue Management
Amazon pharmacy
Amazon Pharmacy: Potential Launch Would Have Substantial Impact Across Europe

We conducted a representative consumer study to investigate the effects of Amazon Pharmacy’s potential market entry in the UK, France, and Germany.

Nov 8, 2021 | Blog | Healthcare & Life Sciences Consumer Healthcare Customer, Product & Market Strategy
Our IT Team: Working Hard Behind the Scenes to Keep Everyone Connected

There are many key success factors to working remotely – a structured daily routine, regular check-ins with colleagues, and great teamwork, just to name a few.

Nov 5, 2021 | People & Stories
sustainability transformation
How to make your sustainability transformation a commercial success

Sustainable business practices, products, and services are becoming a must for more and more companies as stakeholders – regulators, investors, and consumers alike – demand change.

Nov 4, 2021 | Blog | Commercial Strategy & Pricing Consulting Customer, Product & Market Strategy
chinese consumer
Pricing Strategies: How to Win Over the New Chinese Consumer

In recent years, domestic upstarts have been increasingly outpacing foreign brands in the Chinese market.

Oct 28, 2021 | Blog | Automotive Consumer Commercial Strategy & Pricing Consulting
sustainability
2021 Global Sustainability Study: What Role do Consumers Play in a Sustainable Future?

The importance of sustainability for consumers and companies has only been growing. The challenge?

Oct 28, 2021 | Blog | Commercial Strategy & Pricing Consulting Customer, Product & Market Strategy
demand-based pricing
Demand-Based Pricing: How to Set Up the Pricing Method for Success

When can companies use demand-based pricing, and when should they avoid it?

Oct 28, 2021 | Blog | Industrials Consumer Financial Services Technology, Media & Telecom Pricing Strategy & Revenue Management
sustainability
Sustainability: Expectation vs. Exception

For many, sustainability has moved beyond consumer trend to fundamental requirement.

Oct 27, 2021 | Multimedia
CHC Expert Study
CHC Expert Study: Digital Trends Overwhelmingly Perceived as Opportunities, not Risks

Digitalization is the top trend of the consumer healthcare (CHC) industry.

Oct 25, 2021 | Blog | Healthcare & Life Sciences Consumer Healthcare Commercial Strategy & Pricing Consulting
Recent study reveals more than a third of global consumers are willing to pay more for sustainability as demand grows for environmentally-friendly alternatives

While attitudes vary across generations, countries, and industries, 85% of consumers have become ‘greener’ in their purchasing in recent years.

Oct 25, 2021 | Press Release
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Who We Are

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Simon-Kucher is a global consultancy firm with over 2,000 employees in 30+ countries focused on unlocking better growth that drives measurable revenue and profit for our clients.

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Our sole focus is on unlocking better growth for our clients, increasing their long-term sales, value, and profit. We achieve this by optimizing every lever of their commercial strategy – product, price, innovation, marketing, and sales.

Enabled by deep science and digital capabilities, our projects increase our clients’ profitability by an average of 100 to 500 basis points.

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Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

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